20160928_125735

What's Up, Go-Getters?!?

I'm Nate Houstman, web designer, blogger, entrepreneur, freelancer, and advocate for anyone wanting to succeed on their own terms. Xiphos Web Marketing is my main business, but I've written down plenty of ideas and put them here.

WordPress

oceanwp, wordpress, web design, best themes, business website

OceanWP Part 2- A Worthwhile Package of Upgrades

As promised, here is Part 2 of my review of OceanWP, a feature-rich and affordable WordPress theme. In Part 1, I told you about the free version, which was already packed with design options. Now, I present the paid upgrades. The Core Extensions Bundle costs $79.00 for a 1-year license, and includes add-ons that can ... Read more
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The Best WordPress Themes and Builders for Multiple Websites

As an entrepreneur, why do you need multiple websites? Because you shouldn’t keep all your eggs in one basket. There’s a movement in the economy towards diversifying your income streams. It’s wise to have multiple gigs in case one or more of your ventures don’t pan out. You should have a website to market each ... Read more
Read More

Review: WP E Signature by ApproveMe

WP E Signature, by ApproveMe, is a high-end, paid WordPress plug-in that allows users to create personalized, legally binding contracts that can be signed electronically with a computer mouse or touch screen. It’s the first application of its kind that I’m aware of, and can be either an excellent time-saver, or a costly burden. The ... Read more
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Website Checklist Part 3

I’ve listed the features and qualities a professional website should have in 2016. Here, I wrap it up. Contact Option: There needs to be contact information on your site- this isn’t optional. The whole point of the Internet is communication, and if your site does what you want it to, your customers will want to ... Read more
Read More

Website Checklist Part 2

Continuing my checklist of recommended website features. Search Engine Optimized: Search Engine Optimization (SEO) is almost an industry all its own. A professional web design service may concentrate on building sites and refer clients to a dedicated SEO expert. It takes constant work to manage a site so it has the right code, tags, content, ... Read more
Read More

Website Checklist Part 1

Here are a few things I think a business website should be or have in the year 2016. Fresh Content: For a website to be successful, it needs to be updated regularly. This is a sign to visitors that your business is, in fact, in business. I like making websites with WordPress because it originated ... Read more
Read More

Books

Book Review: "Badass Your Brand" by Pia Silva, a Guide for Entrepreneurs

Badass Your Brand: The Impatient Entrepreneur’s Guide For Turning Expertise Into Profit, by Pia Silva, is a how-to book directed at small businesses and freelancers. Specifically, these businesses sell services and want to secure clients without networking and pitching proposals that never work out. The case studies feature Silva herself, plus business owners in her circle including ... Read more
Read More

Apps

Review: WP E Signature by ApproveMe

WP E Signature, by ApproveMe, is a high-end, paid WordPress plug-in that allows users to create personalized, legally binding contracts that can be signed electronically with a computer mouse or touch screen. It’s the first application of its kind that I’m aware of, and can be either an excellent time-saver, or a costly burden. The ... Read more
Read More

Experts

Deadbeat Super Affiliate: 10 Free Website Traffic Sources

Curating other people’s content is an easy way to fill up your own blog. Just be sure to give credit to the original source. Here, the host of YouTube channel Deadbeat Super Affiliate shares 10 free website traffic sources. His particular aim is affiliate marketing, but you can still benefit if your website has a ... Read more
Read More

The Best WordPress Themes and Builders for Multiple Websites

As an entrepreneur, why do you need multiple websites? Because you shouldn’t keep all your eggs in one basket. There’s a movement in the economy towards diversifying your income streams. It’s wise to have multiple gigs in case one or more of your ventures don’t pan out. You should have a website to market each ... Read more
Read More

Strategies

Deadbeat Super Affiliate: 10 Free Website Traffic Sources

Curating other people’s content is an easy way to fill up your own blog. Just be sure to give credit to the original source. Here, the host of YouTube channel Deadbeat Super Affiliate shares 10 free website traffic sources. His particular aim is affiliate marketing, but you can still benefit if your website has a ... Read more
Read More

Website Checklist Part 3

I’ve listed the features and qualities a professional website should have in 2016. Here, I wrap it up. Contact Option: There needs to be contact information on your site- this isn’t optional. The whole point of the Internet is communication, and if your site does what you want it to, your customers will want to ... Read more
Read More

Website Checklist Part 2

Continuing my checklist of recommended website features. Search Engine Optimized: Search Engine Optimization (SEO) is almost an industry all its own. A professional web design service may concentrate on building sites and refer clients to a dedicated SEO expert. It takes constant work to manage a site so it has the right code, tags, content, ... Read more
Read More

Website Checklist Part 1

Here are a few things I think a business website should be or have in the year 2016. Fresh Content: For a website to be successful, it needs to be updated regularly. This is a sign to visitors that your business is, in fact, in business. I like making websites with WordPress because it originated ... Read more
Read More

Meetup.com

Meetup.com is a top-notch resource for making friends and building your professional network. Between it and joining my current church, my life has changed profoundly. Go to the home page, create a profile, and enter your zip code. Groups in your area, started by members like you, will display. There are social groups, business networking ... Read more
Read More

And Then You Press “A”

Approaching a stranger at a business function is scary when you’re new at it. You could be at a networking event looking for clients, but you don’t know what to say. The best approach is to keep it simple: walk with purpose, face a person directly and say “Hi, my name is ‘blank’”. I belong ... Read more
Read More

Thoughts

Book Review: "Badass Your Brand" by Pia Silva, a Guide for Entrepreneurs

Badass Your Brand: The Impatient Entrepreneur’s Guide For Turning Expertise Into Profit, by Pia Silva, is a how-to book directed at small businesses and freelancers. Specifically, these businesses sell services and want to secure clients without networking and pitching proposals that never work out. The case studies feature Silva herself, plus business owners in her circle including ... Read more
Read More

Meetup.com

Meetup.com is a top-notch resource for making friends and building your professional network. Between it and joining my current church, my life has changed profoundly. Go to the home page, create a profile, and enter your zip code. Groups in your area, started by members like you, will display. There are social groups, business networking ... Read more
Read More

And Then You Press “A”

Approaching a stranger at a business function is scary when you’re new at it. You could be at a networking event looking for clients, but you don’t know what to say. The best approach is to keep it simple: walk with purpose, face a person directly and say “Hi, my name is ‘blank’”. I belong ... Read more
Read More